It's fine for vulnerabilities to have names — we just need not to take them too seriously

The PR campaign around the Badlock vulnerability backfired when it turned out that the vulnerability wasn't as serious as had been suggested. But naming vulnerabilities can actually be helpful and certainly shouldn't hurt.
“What's in a name? That which we call Heartbleed by any other name would be just as malicious.” — William Shakespeare (paraphrased) When OpenSSL vulnerability… https://www.virusbulletin.com/blog/2016/04/it-fine-vulnerabilities-have-names-we-just-need-not-take-them-too-seriously/